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Thread: Jeep vs. Xterra

  1. #1
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    Default Jeep vs. Xterra



    I laughed when I saw this on another forum:


    All right Jeep, you've got 30 seconds to show the world what a Jeep is all about. Go!:



    Nissan, your turn!:



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    Default Re: Jeep vs. Xterra



    I was pretty bugged when I saw that commercial on TV. They decided to go and weeniefy Jeep. But, keep in mind that they don't show any off-road aspects whatsoever in the Jeep commercial.

    *sigh

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    Default Re: Jeep vs. Xterra



    Yeah. I mean I know what they are trying to do with the commercial from a marketing perspective, but it's just kinda funny.

    But I don't like the JK's much anyway....shouldn't be called a Wrangler IMO. The Wrangler will always be a 2-door to me.

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    Default Re: Jeep vs. Xterra



    I wish that the manufacturers wouldn't promote the 'mine make is better than your make' childish tripe, especially as most of them don't have too damn much too brag about right now unless you are doing a mall crawler contest and seeing which one can hold the most purchases and kids in the most comfort category.

    With very, very few exceptions, none of the body styles, engines or drive trains are really worth much of a **** off the factory floor, especially in the 4x4 arena, so what else can the commercials/videos be about?

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    Default Re: Jeep vs. Xterra



    Honestly my 1st gen Xterra was quite capable stock. I'd say it's one of the more capable offroaders in stock form. You aren't going to do Holy Cross with it but it surprised me how much I was able to do.

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    Default Re: Jeep vs. Xterra



    Yes, there is shame on the Jeep forums I read about this commercial.

    However, understand that advertising is all about demographics. They don't need to market to guys. Testosterone already does that for them every time a guy sees a lifted Jeep. It worked on me.

    Jeep has obviously determined that there's a big market for women who have money to buy Wranglers with.

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    Default Re: Jeep vs. Xterra



    Yup - the marketing makes sense. It's just funny.

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    Default Re: Jeep vs. Xterra



    I understand the marketing aspect, too. And a cute girl in a Jeep is pretty friggin hot, especially if she knows how to drive it. I'm not a huge fan of JKs either. I'll always be a bigger fan of the TJs and CJs. I did consider buying a 4-door, just for the family hauling ease it offers, but I only have the one daughter, so I really wasn't necessary at this time.

  9. #9

    Default Re: Jeep vs. Xterra



    That Xterra commercial always reminds me of this from Harold and Kumar....



    I can tell you which group of people I would want to go wheeling with given the choice between the groups of people in those commercials, and its not the "extreme" guys. While I agree that Jeep one didn't cater well to its key demographic, I think the Xterra commercial is even sillier. WHOOOO.......you are being so EXTREME in your Xterra.....oh wait.......no you aren't. Just sayin.

    JH

    p.s. By "you" I don't mean you, but them.

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    Default Re: Jeep vs. Xterra



    This post was made in jest, only fitting the X commercial gets some back too

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    Default Re: Jeep vs. Xterra




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    Default Re: Jeep vs. Xterra



    That one just made me mad as it didn't portray a very good "stay the trail" type image.

  13. #13

    Default Re: Jeep vs. Xterra



    I love Xterras and Jeeps once you build 'em. The Xterras are a little trickier to build. Our aftermarket is limited.

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    Default Re: Jeep vs. Xterra



    What gets me is how Toyota can make such good vehicles and such stupid commercials.


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    Default Re: Jeep vs. Xterra



    Toyota had a better commercials back in the day.


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    Default Re: Jeep vs. Xterra



    Now that IS a good commercial.
    ___________
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    Default Re: Jeep vs. Xterra



    I love the old Toyota one.
    I think all of American marketing just keeps on getting fruitier and fruitier.
    But, overall,
    I like the Xterra commercial better than the Jeep one.

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    Default Re: Jeep vs. Xterra



    Great old commercial Rob

    Come to think of it, i dont remember ever seeing a FJC ad, only reason i knew about it when it came out was because my cousin works at a toyota dealership

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    Default Re: Jeep vs. Xterra



    DrUnit previously posted:
    "What gets me is how Toyota can make such good vehicles and such stupid commercials."

    I've never seen an ad targeted to an Arabic demographic, kinda different...

    LOL It's all marketing, create the perception where none exists. Get your target group to visualize something they previously had not. The prevailing perception may be contrary to the ad.

    All that said, this is the best Jeep commercial ever:



    The end.
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    The Lost Boys motto: We don't know where we're going, but we'll be there for awhile. :)

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    Default Re: Jeep vs. Xterra



    Guess there's something to be said about bouncing in a Jeep!?

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